August 1985 is the start of a great adventure for Boutique Endurance. During a competition trip to Europe, Philippe Laheurte, Canadian 5000-meter champion, finds himself dreaming of a running boutique of his own. The place would have a personality, it would be warm for the runner eager to know more about his favorite sport and we would finally find a service there to meet the needs of runners of all categories. A few months later, in December 1985, the Endurance Boutique opened its doors.

Many years have passed. Philippe's passion and his personality remain firmly anchored in the daily life of Boutique Endurance. For more than 35 years, Boutique Endurance has remained true to this dream of the early days. Pierre Léveillé, member of the Canadian Olympic team at the Los Angeles Games (400m hurdles) and Canadian champion in the discipline, successfully took over alongside Bert Barcelos and a team of enthusiasts!

Brian Meredith:`` Great shopping experience. Personalized service, knowledgeable and patient sales team. Surprisingly they maintain a large enough team to handle the many clients who were shopping on a Saturday afternoon ''

Lidija:'' Great shop, they know their stock!
Best running club, endurance team green love team, real professional advice. An absolutely inspiring team that motivates for life ''

Kateri Rivard:'' Online order received extremely quickly despite the crisis period!
The shoes are perfect:)!
Even a little attention from the team accompanying the shoes, very nice:) ''